Star Management Week
The STAR Management Week is the largest off-campus business and recruitment event in the Benelux. From October 26 to November 11, 2022, the 36th edition of the STAR Management Week took place. This year's theme was "Explore, Pursue, Achieve! They are again offering the opportunity to enrich student life by participating in various activities. STAR Management asked The Dare Company to realize several projects and media expressions. Read all about it below!
We were given the honor of capturing the handsome organizers of the event in photographs. We were then able to use these professional photos to incorporate into the corporate identity and the various expressions it is featured on. For example, they are pictured on the cups we made for the event!
Logo & Corporate identity
A logo was designed for the "Explore, Pursue, Achieve" theme. The font for this was already fixed, this is the same every year. We placed the three words of the theme below each other in a very elegant way. They are equally important, so they are the same size and are placed directly underneath each other.
To complete the corporate identity, we added organic, movable shapes, in different layers.
The cups were made up in the basic colors of the corporate identity and were used before and during the event. Among other things, they were at the SPAR on campus. The handy QR code on them allowed their users to easily find the program on their phones!
To make students aware of the event, escalator stickers were placed on the Erasmus campus. When students used the escalator they came across the corporate identity and student models!
Information booklet Honorary Discussions
An information booklet was created for the Honorary Discussions event of STAR Management Week 2022, detailing the program and providing more information about the speakers. During the event, these were distributed to all participants of the Honorary Discussions.